STRATEGIC MARKETING PRACTICE

POPULAR DELIVERABLES

  • Brand and identity package

  • Corporate communications and media monitoring

  • Website design or refresh

  • Strategic messaging architecture

  • Persona development

  • Content marketing plan and process

  • Lead generation campaigns and supporting martech

  • Influencer marketing campaigns, management and measurement

  • User acquisition strategy, process and plan

  • In-app engagement

  • Conference optimization and tradeshow kit

  • PPC and SEM services (audit, build out, restructuring, creative, landing pages, analytics)

  • Social media channel development

  • Integrated agency and vendor management

POPULAR PACKAGES

  • Public speaking and media training

  • Presentation and collateral development

  • Speech preparation and coaching

  • Personal branding

  • Social media channel development and seeding

  • CEO visibility and thought leadership platform

  • Diversity and inclusion guidance